The size of a lasting impression
How and why I make my light activated art are so intertwined it can be a challenge to break them apart. How open minded are you to let me share why scale matters?
Ignite the experience!
The scale of the art is not what is most important to me, but the size of the impression in the viewers mind.
Just imagine, an artwork in front of you and as you approach, you feel like you can walk into it’s experience. Even taking over your peripheral vision into a pure sensory impression that has the momentum to shift our perspective. Can this happen at a small scale? Absolutely, but the physical manifestation of larger-than-life is an experience that is on fire.
Second – it unleashes my absolute A game!
There is such an intense time and expense commitment of working large, it demands me of me to put everything on the line. It creates a mindset that “this better be the best dam piece of art that I have ever made, or else”. Or imagine this – 1 second on the shot clock, game tied and I’m at the free-throw line, championship ring within my grasp. This pressure is real and I crave the feeling.
Nearly every important development in my work as been the result of pushing myself farther than I knew I could go. This is how I fly.
Of course there are plenty of haters out there…
especially those naysayers that trod only in the confines of sanctioned photography. Sure, I love praise and appreciation for a brief moment, but what really puts me in the zone is the naysayers that are so close minded about a physical image is that it prevents them to even make a small step into the experience of art. What a small step and a missed opportunity.
I do, what I’m meant to do – create art that has a lasting emotional impact that provokes, surprises, stuns even overwhelms viewers. My audience doesn’t need a nice soothing moment that will shortly be forgotten, but deserves a larger-than-life impression that’s the scale of our mind.